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Press Release
Pirelli Chooses Carlson Wagonlit Travel to Manage Its Business Travel
Under the agreement, CWT will purchase the assets of Pirelli’s travel agency Polo Viaggi; sales
volume for CWT Italia is expected to exceed €600 million in 2008
MILAN, October 2, 2007 - Carlson Wagonlit Travel (CWT), the leading business
travel management company, has been chosen by the Pirelli Group, one of Italy’s largest industrial
enterprises, to manage its business travel.
Pirelli was created 135 years ago. This multinational Group is active in more than 160
countries today and runs its business in the tire industry, real estate, second-generation
photonics and the environment. The group has nearly 30 thousand employees.
Pirelli chose CWT for its best-in-class program optimization services and solutions, its
online booking tools and its traveler tracking system that enables organizations to better manage
risk in the event of an emergency.
In keeping with its strategy to outsource its travel management activities, Pirelli will sell
the assets of its travel agency Polo Viaggi S.r.l. to Carlson Wagonlit Italia, effective October 1,
2007. Polo Viaggi, which is specialized in corporate and incentive travel, as well as leisure
travel, has been operating in Milan for 20 years. The total sales volume of CWT Italia is expected
to exceed €600 million in 2008 with the integration of Polo Viaggi.
Commenting on the agreement, Roberto Bacchi, managing director, Carlson Wagonlit Italia,
said, “The Pirelli Group’s decision to entrust CWT with the management of its business travel
brings two industry leaders together and reflects the effectiveness and added value of CWT services
and solutions. CWT will also benefit from the vast experience and professional skills the Polo
Viaggi staff has gained by servicing Pirelli and other Italian clients.”
The acquisition of the assets of Polo Viaggi by CWT follows the acquisition of Navigant
International in the United States in August 2006 and Preferred Travel, another U.S. company, in
August of this year. In July, CWT became the majority shareholder of its Indian joint venture when
its ownership stake increased from 50 to 76 percent. According to Mr. Bacchi, “The acquisition of
the assets of Polo Viaggi highlights the significance of the Italian market to CWT and reinforces
our leadership in Italy.”
About Carlson Wagonlit Travel
Carlson Wagonlit Travel (CWT) is a global leader specializing in business travel management.
Present in more than 150 countries, CWT serves companies of all sizes, as well as government
institutions and non-governmental organizations. By leveraging both the expertise of its people and
leading-edge technology, CWT helps clients derive the greatest value from their travel program in
terms of savings, service and security, and provides best-in-class service and assistance to
travelers. CWT services and solutions comprise four lines of business: Traveler & Transaction
Services, Program Optimization, Safety & Security, and Meetings & Events. CWT has 22,000
employees worldwide. In 2006, pro-forma sales volume for wholly owned operations and joint ventures
totaled US$20.5 billion. For more information, please visit
www.carlsonwagonlit.com.
Media Contact:
Carlson wagonlit travel
Kim Derderian
+33 1 41 33 60 44
kderderian@carlsonwagonlit.com
News Release as PDF (99 Kb)
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