Press Release
Carlson Wagonlit Travel acquires CWT Madison Travel, a former associate franchisee, in Ottawa, Ontario
TORONTO, December 16, 2008 - Carlson Wagonlit Travel (CWT), a global leader
specializing in business travel management, today announced it has signed a definitive agreement
and acquired the travel operations of Madison Travel, a CWT associate franchisee office based in
Ottawa, Ontario.
Established in 1982, the company operated as Intra/Executive Travel until 1989 when it
changed its name to Intra/Madison Travel. In 1999, the company joined CWT as an associate
franchisee and has operated as CWT Madison Travel for almost ten years. Over the years, Sandra
Granatstein, outgoing owner of CWT Madison Travel, built a strong and diverse business portfolio
while providing personalized, quality service to clients in the Ottawa area. This acquisition is in
line with CWT’s ongoing growth strategy, which includes targeted acquisitions, as well as strong
sales to new and existing clients.
“The acquisition of CWT Madison Travel is a great opportunity for CWT to expand its local
presence in the area,” noted Michael Thompson, vice president, CWT Leisure - North America.
Thompson also explained that although CWT Madison Travel has been operating as a CWT associate
franchisee, “the acquisition further demonstrates CWT’s commitment to the travel industry and to
the market long-term.”
Granatstein said the timing was right for the company and its clients. “After 32 years in the
travel industry, I am ready to take on new challenges and enter a new phase in my life,” she said. “
I am confident this will be a seamless transition for current CWT Madison Travel clients, who will
continue to enjoy the professional and local service they have come to expect.”
With the acquisition, CWT welcomes 17 employees with significant experience and highly valued
customer service skills. Granatstein will continue to support the business in a consulting
capacity. The acquisition of CWT Madison Travel enhances CWT’s already robust corporate and leisure
presence in the greater Ottawa region. Granatstein and Helen Janes, Office Manager of CWT Madison
Travel, will work closely with the CWT team to ensure a smooth transition for employees and
clients.
About Carlson Wagonlit Travel
Carlson Wagonlit Travel (CWT) is a global leader specializing in business travel management.
Present in more than 150 countries, CWT serves companies of all sizes, as well as government
institutions and non-governmental organizations. By leveraging both the expertise of its people and
leading-edge technology, CWT helps clients derive the greatest value from their travel program in
terms of savings, service and security, and provides best-in-class service and assistance to
travelers. CWT services and solutions comprise four lines of business: Traveler & Transaction
Services, Program Optimization, Safety & Security, and Meetings & Events. CWT has 22,000
employees worldwide. In 2007, sales volume for wholly owned operations and joint ventures totaled
US$25.5 billion.
In Canada, Carlson Wagonlit Travel is a leading travel company serving corporate, leisure and
meetings & events clients in almost 200 locations coast to coast. Our leisure division manages
leisure and franchise travel operations and services millions of travellers each year. For more
information, please visit
www.carlsonwagonlit.com or
www.cwtvacations.com.
Media Contact:
Kim Derderian
Carlson Wagonlit Travel
+33 (0)1 41 33 60 44
kderderian@carlsonwagonlit.com
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