Press Release
CWT Shows Solid Performance for 2008
Sales volume reached US$27.8 billion, up 7 percent year over year; new business totaled US$2.4
billion.
LONDON, Feb. 10, 2009 – Key indicators for Carlson Wagonlit Travel (CWT), a global
leader specializing in business travel management, reveal strong performance in 2008, the company
reported here today prior to the opening of the Business Travel Show. Significant enhancements to
products and services were also made.
Global sales volume for wholly owned operations and joint ventures totaled US$27.8 billion
[1], up 7 percent over 2007 [2]. Growth was strongest in China (25 percent) [3], Brazil (24.5
percent), and Argentina (21 percent). Double-digit growth was also reported in Indonesia (19
percent), Italy (16 percent), Russia (15.5 percent), Singapore (11.5 percent), Germany/Austria (11
percent) and India (10 percent). U.K. sales outperformed the market, increasing 7 percent. U.S.
sales were up 2 percent, reflecting the economic slowdown in 2008.
Annualized new sales, excluding renewals, reached US$2.4 billion, as new clients chose CWT to
help them effectively manage and optimize their travel program. Among them: Essilor, Hilti,
Michelin and Schneider Electric. In addition, several clients such as Henkel further consolidated
their travel management activities with CWT. The U.K. Home Office was added to the company’s roster
of government clients as well.
CWT enjoyed strong levels of client retention (97 percent) in 2008. The overall satisfaction
of travel managers representing global clients rose to 90 percent, up from 88 percent one year
earlier.
In keeping with its targeted acquisition strategy, CWT acquired six companies in North
America and Europe: Traveltime Services and Piedmont Travel in the United States, CWT Madison
Travel in Canada, Viajes Mapfre and Viajes Lepanto in Spain, and Executive Travel Group in Ireland.
The company also took full control of its joint ventures in Argentina and India.
Douglas Anderson, CWT president and chief executive officer, saluted the company’s
performance in what was and will continue to be an economically challenging business environment: “
It’s fair to say that 2008 had the travel industry and the business world at large on its toes. Few
of us working today have ever experienced such a radical combination of financial and economic
factors impacting us on a global basis. Nevertheless, Carlson Wagonlit Travel boosted its
performance by focusing on client service, enhancing products and solutions, and balancing organic
growth with acquisitions. Although 2009 will present new tests for all of us, CWT will continue to
demonstrate the value of a well-managed travel program. This is especially important to our clients
in difficult times.”
CWT offering evolves
CWT enhanced its products and services to respond to changing client needs and market
conditions in 2008. Progress occurred in all areas.
Traveler & Transaction Services
- A
global Traveler & Transaction Services team, consisting of experts in
operations, IT, product development and finance, was created to further drive client satisfaction
and increase the global efficiency, quality and consistency of bookings and fulfillment.
-
CWT Listens
was launched in North America and in three European countries (France, Germany and the
U.K.) to survey traveler satisfaction at the point of sale. Feedback enables CWT to optimize on-
and offline bookings and fulfillment to enhance the traveler experience. More than 85 percent of
the 26,000 respondents to date expressed overall satisfaction at the point of sale. CWT Listens
will be implemented globally in 2009.
- Hotel sales volume increased by 9 percent year over year. Clients, who are increasingly focused on optimizing this area of significant spend, know CWT offers the added advantage of “ one-stop” booking convenience, enhanced tracking and security, and greater savings over non-preferred booking channels.
Program Optimization
- The
CWT Program Management Center
, a Web-based central gateway providing travel managers and buyers with easy access to
the information and performance metrics they need to optimize their travel program, won an
Innovation Award at the 2008 Business Travel Show in London.
Use of the CWT Program Management Center increased by more than 20 percent in 2008. New functionalities that help companies optimize costs such as reporting on unused tickets were introduced. More customized reporting capabilities and enhanced hotel data to increase compliance with preferred suppliers will be among the priorities in 2009.
- In keeping with clients’ efforts to reduce costs, CWT underscored the importance of travel
policy design and compliance. The CWT Travel Management Institute conducted
in-depth research,
Playing by the Rules: Optimizing Policy Design and Compliance, demonstrating how best
practices in each of these areas can cut total travel spend by 20 percent on average.[4]
To help clients create an effective, easy-to-understand travel policy from scratch or benchmark and optimize their current policy, CWT Policy Builder was launched in 2008. CWT Policy Messenger was also deployed on a global basis to enable clients to send targeted communications to non-compliant travelers who make out-of-policy bookings. A multilingual user interface will be offered later this year.
-
CWT Agency+Card Reporting
, introduced in 2008, also helps companies drive compliance with preferred booking
channels and the corporate payment card of their choice. The tool compares booking data from CWT
with actual expenditures for air, rail, rental cars, and hotels charged to the client’s preferred
corporate payment card. Customized dashboards and reports, accessed through the
CWT Program Management Center, help identify non-compliant travelers, provide greater
visibility into overall spend, and capture valuable information that can be leveraged during
supplier negotiations.
- CWT signed a preferred supplier agreement with
American Express Global Commercial Card to promote and distribute three American
Express corporate payment solutions in 21 countries. As a result, CWT clients can consolidate their
card program across countries and regions for greater visibility and control over travel-related
expenditures. Furthermore, CWT and American Express can deliver enhanced data and reporting
consolidated on a local, regional and/or global basis. Clients who implement
CWT Agency+Card Reporting have even greater insight into their corporate card and travel
programs.
- The
CWT Solutions Group, the company’s global consulting arm, had more than 175
engagements in 2008, reflecting the high priority companies place on optimizing air, hotel, ground
transportation, and meetings and events spend. The CWT Solutions Group advises not only those
companies whose travel programs CWT manages on an ongoing basis, but those that seek expertise to
help them optimize specific areas of their travel program.
Safety & Security
- CWT activated its
crisis messaging process 18 times and issued more than 87,000 email and SMS alerts
worldwide to help clients responsibly address their duty of care to protect the health and safety
of employees. In 2009, clients and their travelers will be able to select the alerts they receive
based on individual preferences and travel patterns. Furthermore, client feedback indicates that
CWT Policy Messenger
will be used not only by travel managers to improve compliance but increasingly by risk
managers to reach out to and counsel employees who have booked travel to high-risk destinations.
Sustainability
- CWT signed a global agreement with The CarbonNeutral Company, a leading carbon offset and climate consulting firm, enabling clients to further mitigate the environmental impact of business travel. As a result of this agreement, CWT enhanced its CWT Sustainable Solutions offering, which now consists of a pre-trip carbon calculator, post-trip emissions management reporting, and a range of emissions management and reduction services.
Meetings & Events
- CWT signed a global agreement designating
StarCite, Inc. as a preferred technology partner for meetings and events
activities worldwide. StarCite is the leading provider of Web-based solutions that enable companies
to strategically manage corporate meetings and events from planning and procurement to attendance,
payment and reporting.
- CWT also added global meetings and events consulting capabilities to its offering. These services help clients’ capture synergies with their business travel program and/or generate maximum value from their events through policy design and compliance, formalized processes, end-to-end technology solutions, consolidated sourcing, data capture and analysis, and performance monitoring.
Looking ahead
CWT is dedicated to helping clients effectively meet their objectives in an uncertain
economic environment and a continuously fluctuating business travel market. In keeping with a
client survey [5] that highlighted travel managers’ priorities for 2009, CWT will further develop
and promote services that emphasize sound policy design and increased compliance; optimized hotel,
air and ground transportation spend; online booking and fulfillment; and meetings and events. The
company will also enhance its focus on demand management and outsourcing, two increasingly
important trends for companies today.
In addition, CWT will pursue its organic growth worldwide and in all customer segments,
increase the global efficiency and consistency of its Traveler & Transaction Services, enrich
its Program Optimization Services, and proceed with its targeted acquisition program.
Commenting on the company’s prospects and direction, Mr. Anderson said, “CWT is well
positioned to weather the global economic crisis. Our geographic footprint spans the globe and we
are leaders in most of our key markets. In addition, we have clients working in all business
sectors which makes us less vulnerable to strong downturns in any one area. Furthermore, we are
continuously adapting our products and services to successfully meet clients’ changing needs. But
we’re watchful. Our cost structure is carefully adjusted to reflect our business activity while
maintaining the highest levels of client service and satisfaction. And as a global reference in the
industry, we are constantly striving to improve our performance and lead the way.”
About Carlson Wagonlit Travel
Carlson Wagonlit Travel (CWT) is a global leader specializing in business travel management.
Present in more than 150 countries, CWT serves companies of all sizes, as well as government
institutions and non-governmental organizations. By leveraging both the expertise of its people and
leading-edge technology, CWT helps clients derive the greatest value from their travel program in
terms of savings, service, security and sustainability. The company is also committed to providing
best-in-class service and assistance to travelers. CWT services and solutions comprise four lines
of business: Traveler & Transaction Services, Program Optimization, Safety & Security, and
Meetings & Events. CWT has more than 22,000 employees worldwide. In 2008, sales volume for
wholly owned operations and joint ventures totaled US$27.8 billion. For more information, please
visit
www.carlsonwagonlit.com.
Media Contact:
Carlson Wagonlit Travel
Kim Derderian
Tel. : +33 1 41 33 60 44
kderderian@carlsonwagonlit.com
[1] Actual sales volume at current exchange rates; includes air, hotel and
ground transportation
[2] Sales volume for 2007 restated to US$26 billion to account for additional hotel and
rental car volume in North America
[3] Actual growth at constant exchange rates for all countries listed
[4] The full research report is available at
www.carlsonwagonlit.com.
[5] The CWT Travel Management Institute surveyed 178 travel managers worldwide in
October 2008
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