According to industry analysts, despite the
current economic situation, the airline industry is actually in a better position to weather the
storm than are several other industries. When fuel prices climbed this summer, the airline industry
took a proactive approach: they kept planes grounded, reduced flights and added additional fees to
baggage and food; all of which helped them save money before the economy plummeted. The industry’s
quick action prevented them from taking more drastic measures.
Now, even though fuel prices are down, many airlines will continue with their newly
established practices (i.e., fees) in order to preserve those additional sources of revenue.
Forecasters predict travel demand will continue to decrease in 2009. In response, airlines are
continuing to slash ticket prices in an effort to entice travelers worldwide. As a result,
passengers may find some packed planes in the months ahead. However, analysts predict the industry
will be in a better position in 2009 with its full capacity and lower fuel prices.
Sources: ABC News, dallasnews.com
Hotel reflagging not uncommon
Recently, it has become fairly common for hotels to go
through a reflagging. “Reflagging” is a travel industry term for rebranding.
There are a few key things travelers should know about a reflagging. First, it does not
necessarily mean anything is wrong with the property. Second, any loyalty programs that previously
were honored with the former chain will no longer be valid at that particular property.
Additionally, room rates will generally change. If a hotel has changed brands to a more expensive
brand, room rates will reflect the change.
While these key factors are important to know, reflagging is not a new phenomenon. It is
simply a business practice that is becoming more commonplace in these economic times. Travelers
should be aware of this practice in order to ensure the hotel they select is within their company’s
preferred hotel policy.