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Sandra Kuch, Director Marketing & Communications Central Europe

Sandra Kuch, born 1975, began her professional career as a travel agent apprentice at Lufthansa City Center in 1994. In 2002 she received her degree as Diplom-Betriebswirtin (degree in business) with a major in transport/tourism from the University of Applied Sciences in Worms. After completing her thesis while working as a student assistant at Carlson Wagonlit Travel, she took up a post in Marketing & Business Support and in 2004 became Manager Marketing & Communications Central & Eastern Europe. As of January 2008 she then became director of the department, also acting as its representative on the Management Team starting in January 2012. After the restructuring of the country zones, Ms. Kuch was named Director Marketing & Communications Germany & Austria in January 2012. In April 2014, Switzerland was also added to her responsibilities. In her position, Sandra Kuch is heading the Marketing & Communications team and responsible for the implementation of strategic and operational marketing goals. She is also in charge of internal and external corporate communications as well as public relations.