CWT Traveler

September 2018


From Europcar group to Europcar mobility group – A new name and brand identity to reflect the transformation of the Group

The leading car rental company in Europe has developed into an international mobility service provider in 133 countries in over 70 years. In the last years, offers such as car-sharing and chauffeur- services were added to the core business of renting cars and commercial vehicles. The renaming reflects the changing mobility needs of our customers: intelligent and efficient transport solutions instead of car ownership.

Acquisitions by modern mobility service providers underline the group's new strategic orientation. These include, for example, Ubeeqo, a European start-up for car-sharing with stations in metropolises like Berlin and Hamburg, and the chauffeur-service provider Brunel. The Europcar Mobility Group also bought Scooty, a start-up for scooter-sharing, and participated in SnappCar, the second largest international provider of peer-to-peer car sharing solutions in Europe.

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